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SELFSET

Small Steps, Strong Habits

EXPERIMENTAL TYPOGRAPHY & ADVERTISING

SelfSet is a lifestyle app designed to support young adults in their first steps toward independent living, easing the overwhelming mix of excitement and new responsibilities. Many first-time independent movers struggle with managing schedules, budgeting, and daily tasks, leading to disorganization and added stress. SelfSet simplifies this transition by offering practical tools, customizable routines, and reminders that help users stay on track. By guiding everyday responsibilities in an organized, accessible way, the app builds confidence and supports a smoother, more empowered independent lifestyle.

PROBLEM

Many young adults who live alone for the first time struggle to manage daily responsibilities such as keeping a schedule and budgeting. Without prior experience or guidance, everyday tasks can become stressful and disorganized, leading to poor routines, wasted money, and have frustration in their new independent lifestyle.

SOLUTION

SelfSet app helps users organize and simplify their daily life by providing practical tools for scheduling. It offers customizable routines, and reminders to stay on track with chores and daily tasks. By turning daily management into an organized and guided experience, the app supports users in building confidence and independence while adapting to living alone.

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ADVERTISING CAMPAIGN

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STATIONERY

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WIREFRAMES

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SITE MAP

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USER FLOW

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COLOR PALETTE

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LOGO VARIATIONS

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LOGO MISUSE

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